Privacy Policy
Privacy Policy
Last updated: April 21, 2026
This Privacy Policy describes how Pet Wagging Tail ("we", "us", or "our") collects, uses, and shares your personal information when you visit or make a purchase from petwaggingtail.com (the "Site"), or interact with us on social media platforms including Facebook, Instagram, Pinterest, TikTok, and YouTube.
By using our Site, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Information We Collect
Device and browser information. When you visit the Site, we automatically collect information about your device and browser, including IP address, browser type, operating system, referring URLs, pages viewed, time zone, and device identifiers.
Purchase information. When you make a purchase, we collect your name, billing and shipping addresses, email address, phone number, and payment details (processed securely by our payment providers — we do not store full card numbers).
Account information. If you create an account, we collect your name, email, and any other information you voluntarily provide.
Communications. If you contact us via email, contact form, or social media, we collect the content of those messages along with your name and email.
Cookies and similar technologies. We use cookies, pixels, and similar technologies to recognize your device, remember preferences, analyze traffic, measure ad effectiveness, and enable certain features. You can control cookies through your browser settings.
2. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders, including shipping and customer service
- Communicate with you about your orders, account, and promotions
- Improve our Site, products, and customer experience
- Detect and prevent fraud
- Comply with legal obligations
- Deliver targeted advertising on third-party platforms (including Facebook, Instagram, Pinterest, TikTok, Google, and YouTube)
- Measure the performance of our marketing and content
3. Third-Party Services and Sharing
We share information with third parties that help us operate our business. These include:
Shopify
Our Site is hosted on Shopify Inc. Shopify processes order and customer data on our behalf. See Shopify's privacy policy at https://www.shopify.com/legal/privacy.
Payment processors
Payments are processed by Shopify Payments and other secure providers. We do not store full payment card numbers.
Meta (Facebook and Instagram)
We use Meta Pixel, Conversions API, and the Meta advertising platform. When you interact with our Facebook Page, Instagram profile, or visit our Site, Meta may collect information about you for analytics, ad targeting, and measurement. See Meta's Privacy Policy at https://www.facebook.com/privacy/policy.
We use the Pinterest Tag, Conversions API, and the Pinterest advertising platform. When you interact with our pins or visit our Site after clicking a pin, Pinterest may collect information about you for analytics, ad targeting, and measurement. See Pinterest's Privacy Policy at https://policy.pinterest.com/en/privacy-policy.
We may use Google Analytics, Google Ads, and Google's advertising services. Google may collect information about your visits to our Site for analytics and ad personalization. Learn more at https://policies.google.com/privacy. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
TikTok
If we use TikTok advertising or publishing tools, TikTok may collect information about you for analytics and ad targeting. See TikTok's Privacy Policy at https://www.tiktok.com/legal/privacy-policy.
YouTube
Our use of YouTube data and services is subject to YouTube's Terms of Service (https://www.youtube.com/t/terms) and Google's Privacy Policy (https://policies.google.com/privacy).
Email and communications
We may use email service providers to send transactional and marketing emails.
We do not sell your personal information to third parties.
4. Your Rights
Depending on where you live, you may have the following rights regarding your personal information:
- Access — Request a copy of the personal information we hold about you
- Correction — Request that we correct inaccurate information
- Deletion — Request that we delete your personal information
- Portability — Request your information in a portable format
- Object or restrict — Object to or restrict certain processing of your information
- Withdraw consent — Withdraw consent for processing based on consent
- Opt out — Opt out of marketing communications at any time (use the unsubscribe link in emails or contact us)
To exercise any of these rights, email us at info@petwaggingtail.com. We will respond within 30 days.
5. California Residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to:
- Know what personal information we collect, use, and share
- Request deletion of your personal information
- Opt out of the sale or sharing of personal information (we do not sell personal information)
- Non-discrimination for exercising your rights
To exercise these rights, email info@petwaggingtail.com.
6. UK and EU Residents (GDPR)
If you are located in the UK or European Economic Area, you have rights under the UK GDPR and EU GDPR. Our legal bases for processing your information include:
- Contract performance (processing orders you place)
- Legitimate interests (running our business, preventing fraud, marketing)
- Consent (for optional cookies and marketing)
- Legal obligations (tax, accounting, legal requests)
You have the right to lodge a complaint with your local data protection authority. In the UK, this is the Information Commissioner's Office (ICO) at https://ico.org.uk.
7. Data Retention
We retain your personal information for as long as needed to:
- Provide you with our services
- Comply with legal obligations (such as tax and accounting requirements)
- Resolve disputes
- Enforce our agreements
When information is no longer needed, we securely delete or anonymize it.
8. Data Security
We use industry-standard security measures (HTTPS encryption, secure Shopify infrastructure, access controls) to protect your information. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
9. International Transfers
Your information may be transferred to and processed in countries other than the one where you live, including the United States and the United Kingdom. We ensure appropriate safeguards are in place for such transfers in accordance with applicable law.
10. Children's Privacy
Our Site is not directed at children under 13 (or under 16 in the EU). We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, contact us at info@petwaggingtail.com and we will delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top indicates when it was last changed. Material changes will be communicated via email or a notice on the Site.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: info@petwaggingtail.com
Website: https://petwaggingtail.com